NARS Pure Matte Lipstick
September 8, 2010 Just in time for NY Fashion Week, NARS has a new matte lipstick that's sold exclusively at Saks. The Pure Matte Lipstick line consists of six deeply pigmented shades: Volga (Deep Aubergine), Bangkok (Soft Rose), Tonkin (Cinnamon Plum), Terre De Feu (Black Cherry), Tashkent (Nude Beige), and Vesuvio (Full Bodied Red).
Model Heather Marks wearing the Vesuvio shade.
Named after remote exotic locales around the world, these universally flattering lippies have a super light, non-caking feel. It almost doesn't feel like I'm wearing lipstick! They're also enriched with Acai Oil, Wild Mango Butter, and Vitamin E so it won't dry your lips. However, I'd recommend exfoliating your lips before application as every dry spot will show up if you don't.
This formula will last for many hours so your powerful pout will definitely stay put. I got to try the Volga (named after the Volga River) and Terre de Feu (named after Tierra del Fuego) colors. Volga looked like black chocolate in the tube but it transformed nicely into a very bold and dark aubergine. Even as it wears off it'll stain the lips - you'll continue to look like you still have color without touching up too much.
The short film "Pure Matte: Infinite Reflections" was also created by NARS to celebrate the lipstick's launch. Watch it here.
Just for the NYC beauties: Here are some NARS events for this Friday's Fashion's Night Out:
SAKS FIFTH AVENUE (611 5th Avenue) - NARS National Makeup Artist Francelle Daly will make her first personal appearance at Saks. From 8-9pm, Francelle and a team of NARS artists will be advising folks on how to achieve bold lips inspired by Fashion Week and red carpet celebrity looks.
PHILLIP LIM (115 Mercer Street) - Francelle will also use Pure Matte Lipstick to create the makeup look for musician Gretta Rochelle of the band My Gold Mask, who is performing at the 3.1 phillip lim store block party in SoHo. 100 attendees will receive NARS Pure Matte Lipstick in the gift bag.
VINCE (16 Prince Street) - Pure Matte Lipstick was used by NARS International Lead Artist James Boehmer to create the look in Vince’s Fall/Holliday 2010 campaign and video. 50 customers will receive Volga Pure Matte, the shade Boehmer used on the models within the campaign.
Pure Matte Lipstick in Volga.
The new lipstick is available for $25 each and is available exclusively at Saks Fifth Avenue.
For editorial consideration, a product sample was provided for this review.
Beauty, Fashion, Shopping, Special Events
Reader Comments (2)
The colors look pretty, but I don't know how much I'd end up wearing a matte. I like shine. :)
I mostly go for shine but once in a while I'd like some matte lips. ;)